Free jacket valued up to $300 with the purchase of a brand new dress

Proud carrier of

Mori Lee & Maggie Sottero Gowns

The Bridal Shop has been serving the Coralville & Cedar Rapids, IA area since 2009. We specialize in Mori Lee gowns and Maggie Sottero, but also stock many other designers in our showroom. Whatever style you're searching for, our experienced staff will help you find the perfect dress.. 

Our boutique staff will assist you in creating a complete bridal look from head to toe. The Bridal Shop offers gowns, accessories, jewelry and veils for you to try on with your dress. If you're looking for personalized, expert service, visit us today.

One-stop shopping for

all things bridal

The Bridal Shop boutique offers everything from elegant bridesmaid dresses to classic tuxedos. Whether you're shopping for a dress or are searching for a quality formal wear rental, our friendly staff will assist you every step of the way. Come visit The Bridal Shop for your bridal shopping today. Give us a call at   (319) 519-6633  for questions! 

★★★★★
My sister and I both got our dream dresses here and had AMAZING experiences! Eleya is absolutely amazing - quick with helping you in and out of the dresses and completely at your service. She did not have an agenda to make a sale, but rather listened to my feedback and was responsive to my needs. The store is clean and comfortable and truly made me feel like a bride!


Mandie K.

★★★★★
I had the BEST experience at The Bridal Shop! I immediately was blown away with how amazing my bridal consultant was. Cindy was very sweet, friendly, and knowledgeable. She made me feel comfortable and excited from the start! I appreciate how she helped me find dresses in the store that were my size to try on, as well as helping me figure out what style/shape suited my body type best. I found the most beautiful dress at this store. Their selections were excellent for girls that are curvy. I cannot recommend this store enough!!.


Sophia F.

★★★★★
This is the first and last bridal shop I went to because I found the perfect dress for my special day! Lena was very helpful and didn't pressure me to make a decision at all, and I felt very comfortable expressing my feedback over the dresses I tried on. Eleya was also very nice and helpful as well. Customer service was good and overall I had a great experience!


Solanna Z.

★★★★★
Lena was fabulous to work with and everything turned out amazing for the tuxes!!!!!


JENNA

★★★★★
I really enjoyed both visits for trying on dresses and received great advice for sizing from Lena. Overall I had a wonderful experience and more than appreciated the flexibility and attention XOXO Bridal gave to my wedding dress.


DELANEY

★★★★★
Very helpful and nice young ladies to work with!


SUSIE

★★★★★
Excellent Service, very knowledgeable


DARCI

★★★★★
Can't say how great XOXO and Lena were to me and my bridesmaids!! Lena went above and beyond for me in my bridal experience!


ALDEN

★★★★★
Lena was fantastic! We were having out wedding at Bella Sala and she took great care of us. We rented our tuxes through XOXO. She put up with a very indecisive bride and gave us a number of different options. Lena was very polite and easy to work with! After visiting a number of different tux stores we chose XOXO as Lena was easy so easy to work with and it was a nice one stop shop for everything! The tuxes were similar in price to other places around!


MOLLY

★★★★★
I called xoxo bridal with a dress style I loved online and they were so amazing to order the style in for me. I got to xoxo bridal and wanted a dress with no back but had straps on it and not to blingy. They helped me find the best dress for me and it happend to be the dress that I had called them about. The staff was so amazing for me and my needs they helped every step of the way I definitely recommend them to anyone looking for a bridal gown.


KAITLYN

★★★★★
Lena was fantastic! We were having out wedding at Bella Sala and she took great care of us. We rented our tuxes through XOXO. She put up with a very indecisive bride and gave us a number of different options. Lena was very polite and easy to work with! After visiting a number of different tux stores we chose XOXO as Lena was easy so easy to work with and it was a nice one stop shop for everything! The tuxes were similar in price to other places around!


KYLE N.

Need a wedding venue?

We offer venue booking specials!

Book with the preferred venues below to receive:
-10% off Dresses and accessories (excludes taxes)
-Free Next Day Tux pick up at these venues